Kling AI, the video generation tool from Chinese company Kuaishou, is now available as a plugin for ChatGPT, allowing users to create images and videos directly within OpenAI's platform. The integration marks a significant moment in AI tool consolidation, as major generative AI platforms increasingly bundle competing video and image generators to give users more creative options without leaving their workspace.

What Can You Do With Kling AI in ChatGPT?

The Kling AI plugin enables creators to generate a wide range of visual content through natural language prompts. Users can create text-to-image, image-to-video, and multi-shot video sequences, along with reusable character, animal, and prop elements with motion control. The tool is designed for both marketing and e-commerce use cases.

• Content Types: Posters, illustrations, portraits, product photos, e-commerce hero images, ad creatives, product showcase videos, marketing clips, and cinematic content
• Platform Support: Optimized for major marketplaces including Taobao, Tmall, JD.com, Douyin, Kuaishou, TikTok, Amazon, and Shopify
• Technical Requirements: Requires a local Codex environment with Node.js 18 or higher and Kling CLI version 0.2.0 or newer for full functionality

How to Use Kling AI in ChatGPT Work?

• Install the Plugin: Add the Kling AI plugin from ChatGPT's plugin marketplace, then follow prompts to review permissions and connect required accounts
• Describe Your Creative Need: Start a new chat in ChatGPT Work or Codex and describe the image or video you want to create, including reference images if available
• Let ChatGPT Handle the Workflow: The plugin manages CLI runtime, OAuth authentication, image paths, credit checks, generation submission, progress tracking, and result retrieval automatically
• Review and Iterate: Use ChatGPT to refine your creative direction across multiple concepts before finalizing assets

Where Does Kling AI Stand in the Competitive Landscape?

Kling AI's integration into ChatGPT comes as Chinese AI companies continue to gain revenue traction globally. According to research firm Rhodium Group, Kuaishou's Kling AI generated approximately $500 million in annual recurring revenue (ARR) between March and August 2026, placing it among the smaller but growing players in the video generation market.

For context, Kling's $500 million ARR represents a fraction of the revenue generated by larger Chinese AI developers. ByteDance led the Chinese AI group at $4 billion ARR as of July, while Alibaba reached $2.4 billion in August. However, Kling's presence in ChatGPT signals that OpenAI sees value in offering users access to diverse video generation capabilities rather than relying solely on its own Sora model.

The plugin approach reflects a broader industry trend where major AI platforms integrate competing tools to serve different user needs and preferences. By embedding Kling AI directly into ChatGPT, OpenAI gives creators an additional option for video generation without requiring them to switch between multiple applications or platforms.

What Does This Mean for Creators?

For content creators, marketers, and e-commerce teams, the Kling AI plugin reduces friction in the creative workflow. Instead of juggling separate tools for text generation, image creation, and video production, users can now manage multiple creative tasks within a single ChatGPT conversation. The plugin handles technical details like authentication, credit management, and result tracking automatically, lowering the barrier to entry for teams unfamiliar with command-line interfaces.

The integration also reflects the maturation of AI video generation as a category. What once required specialized knowledge or expensive software is now accessible through conversational prompts in a familiar interface. As more creators adopt these tools, the competitive pressure on video generation platforms will likely intensify, pushing innovation in quality, speed, and ease of use.